Every company must make delivering value to its customers the whole reason for its being in business. If you’re not continually enhancing your products and services, and how you are delivering them, then you're not staying relevant to the market and your customers.
This requires the whole company to pivot to become product-aware, OpEx-funded, cross-functional, customer-centric value deliverers. You need empowered staff, self-directing teams, enabling technology and a process-enabled joined-up internal value chain to become loved by your customers.
These articles are thought leadership pieces, for anyone running an organisation or aspiring to run one. The principles laid out are the result of the author’s many years of battle tested leadership roles and consultancy assignments in firms, companies and government departments, across many sectors, each reflecting the reality of the commercial world.
Feel free to explore the site and to contact me with your ideas or counterpoints. I'd love to hear from you.