Why does my business exist?
Irrespective of market sector, delivering value to customers must be the prime purpose of any company, yet many companies struggle to differentiate or communicate their true value to the outside world.
Risk is part of everyday business life - strategic, regulatory, operational, financial, cyber and reputational. You can't avoid risk: every action you and your team take has a potential upside and downside. The trick is to understand the threats to your success, quantify the possible magnitude of impact and actively mitigate them.